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GEO Insights

Learn about Generative Engine Optimization, AI crawlers, brand authority, and the future of AI search.

Technical SEO Check: Six Sites, Two llms.txt, One Bot Wall

Six sites, one text-only fetch each, Aug 29, 2026: two real llms.txt files, four 404s, one 403 wall, a missing canonical, and the check order that finds them.

August 29, 2026·6 min read
Technical SEOGEOAI Search

GEO for Travel: Eight Booking Sites, Three llms.txt Files

Eight travel giants measured Aug 25, 2026: Booking.com and Airbnb lack llms.txt, Marriott and TripAdvisor block crawlers; Kayak ships a file with FAQ schema.

August 25, 2026·7 min read
GEOTravelHospitality

GEO for Education: Six University Sites, Zero llms.txt Files

Six education sites checked August 24, 2026: only Coursera ships llms.txt. MIT and Stanford ship no JSON-LD. Khan Academy returns a JS challenge page.

August 24, 2026·6 min read
GEOEducationUniversities

GEO for Real Estate & Proptech: AI-Powered Property Discovery

Six proptech homepages checked August 15: Compass and Opendoor publish llms.txt, Yardi blocks AI crawlers but ships no file, and two sites have zero schema.

August 15, 2026·4 min read
GEOReal EstateProptech

GEO for Nonprofits: When AI Recommends Where to Donate

Six nonprofit homepages checked in August: zero llms.txt files, three with no schema, none with AI crawler rules. Here's how to be the org AI cites.

August 14, 2026·5 min read
GEONonprofitsAI Search

GEO for Recruiting: When AI Recommends Your Careers Page

Careers pages rarely get cited by ChatGPT — even when AI crawlers are allowed. We spot-checked six company pages: none had JobPosting schema. Fix it here.

August 13, 2026·5 min read
GEORecruitingAI Search

GEO for Marketing Agencies: Winning AI Search Clients

Marketing agencies win AI search clients by leading with audit data, not decks. Here's the pitch structure, the numbers that close, and the retention loop.

August 12, 2026·5 min read
GEOAgenciesAI Search

GEO for E-Commerce: How AI Search Drives Product Discoverability

AI search answers product questions before shoppers reach Google. Here's which e-commerce pages win ChatGPT citations, plus audit data from 40+ sites.

August 11, 2026·5 min read
E-commerceGEOAI Search

LLM SEO Check: How to Audit Your AI Search Visibility

Your SEO tool can't tell you if ChatGPT would cite you. An LLM SEO check measures AI visibility across six dimensions — here's how to run one.

August 10, 2026·6 min read
LLM SEOAI SearchGEO
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